Bristol Street Motors is now Vertu!

Still the same great team and service - online, on the phone and in our dealerships.

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Vertu and the MINI CHALLENGE

Vertu is proud to partner with The MINI CHALLENGE, a one-make racing series widely regarded as one of the most competitive in the UK.

For three seasons, Vertu held the role of title partner for the series, which forms part of the package for the high-profile British Touring Car Championship, allowing us to promote the brand in front of a large audience both trackside and live on ITV4.

We remain a partner of the series, which allows us to once again embrace our Need for Speed!

About The MINI CHALLENGE

The MINI CHALLENGE has been part of the UK motorsport scene since 2002 and is seen as both a stepping stone for young drivers looking to make their way up the racing ladder, and a series for more experienced racers seeking all-action competition.

Three classes currently operate in the MINI CHALLENGE, with the headline JCW class and JCW Sport class running exclusively on the BTCC package, featuring bespoke race cars designed to act as mini touring cars. The entry level Cooper class is a more cost-effective option for those on a tighter budget, but arguably provides some of the most exciting racing.

The series benefits from a high profile thanks to its links with the BTCC, with races held across the UK at iconic circuits that includes Brands Hatch, Silverstone and Donington Park.

Raising the profile

With Vertu operating car dealerships nationwide, the partnership with the MINI CHALLENGE provides a way in which to directly interact with customers across the UK.

Vertu has a presence as a number of events this season within the MINI CHALLENGE Race Centre, with Vertu flags flying from the parts truck and Vertu providing vehicles to appear in the paddock.

Get Involved

Through our partnership with the MINI CHALLENGE, we’re offering the chance for fans to attend an event for the weekend and enjoy hospitality in the MINI CHALLENGE Race Centre, with buffet lunch, drinks and the chance to meet the drivers!

Learn more