Fiat to launch Gucci edition of 500

World renowned fashion house Gucci has teamed up with Italian car manufacturer Fiat to produce a limited edition range of its re-imagined 500 model.

The 500byGucci has been customised by Frida Gianni, creative director of the fashion label, in collaboration with Fiat's Centro Stile.

Fans of the iconic motor will be able to choose from either a white or black model, with both cars boasting the signature Gucci red and green stripe.

This, Fiat says, "outlines the iconic silhouette" of the model and is just one of many style touches used throughout the limited edition run.

"The Gucci touches are everywhere. The colour co-ordinated alloys feature the interlocking GG and as the final flourish, the cursive Gucci signature appears on the rear and side door," Fiat explained.

"Step inside and you'll see contrasting ivory and black interiors with bi-colour steering wheel and two-tone leather seats sporting the unmistakeable 'Guccissima' print."

Posted by Craig Salter