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Happy Birthday, Range Rover! As a celebrity in its own right, the legendary Range Rover turns 50 tomorrow with a new special edition model to celebrate.
Vertu Motors

The Iconic Range Rover Celebrates 50 Years Of Production

The Iconic Range Rover Celebrates 50 Years Of Production

As a celebrity in its own right, the legendary Range Rover has turned 50 with a new special edition model to celebrate.

It’s now been half a century since the world's first luxury 4x4 was born; Land Rover first launched the Range Rover in 1970.

To mark the historic occasion, Land Rover have produced a new Range Rover Fifty special edition model. This is a fitting celebration, as the British car manufacturer has sold more than a million examples of the luxury 4x4 over the past five decades.

There’s been four incredibly popular generations of the Range Rover, each loved by royalty, world leaders and celebrities alike.

Land Rover’s launch of a limited-run Range Rover Fifty model will be restricted to just 1,970 vehicles globally, to mark the year of its arrival.

As Golden Anniversary specials, they are said to be priced in excess of £100,000.

Most Range Rover Fifty examples will be finished in one of four colours: Carpathian Grey, Rosello Red, Aruba (a silver shade), and Santorini Black. However, a limited number of customers will be able to choose from a further three hues that were all available on the original Range Rover in 1970: Tuscan Blue, Bahama Gold and Davos White.

Starting out as just one model in 1970, the Range Rover was a luxury spin-off from the original Land Rover of 1948.

In the past 15 years however, Range Rover has evolved into a family of popular models - all with their own personality and suitability for a variety of drivers.

The line includes, the Range Rover Sport launched in 2005; the smaller sized Range Rover Evoque launched in 2010 and the Range Rover Velar launched most recently in 2017.

Interestingly, the Range Rover Velar took its name from the original secret codename for the Range Rover.

Throughout the years, many famous figureheads, celebrities and even royalty have been spotted driving their own Range Rovers.

The Range Rover offers luxury and great capability without compromise - Land Rover has become a deeply trusted household name, with Range Rover’s reputation for quality, both in design and engineering, preceding itself.

VE Day Celebrations 1995 - The Queen and the Duke of York in an open top Range Rover greet the crowds. Photo credit: Clive Limpkin.

The Queen

As well as facilitating Her Majesty’s public appearances, the Queen herself has been spotted through the years driving her own Range Rover cars. Despite the Queen’s age, quite often she can be seen chauffeuring other members of the Royal Family too!

A few years ago, Hello! magazine reported that Queen Elizabeth II hosted the Duchess of Cambridge’s family at her summer residence in Balmoral, Scotland. The Queen chauffeured Carole Middleton as they returned from a grouse shoot, and earlier in the day she transported Kate to a picnic with William in her choice Range Rover at the time. Photo credit: Good Housekeeping.

The Pope

In 1982, a specially-commissioned bullet-proof 'Popemobile' Range Rover was built for Pope John Paul II's visit to the UK.

Left: Pope John Paul II in the Range Rover Popemobile at the Murrayfield Stadium, where he was greeted by 40,000 people during his 1982 visit to the United Kingdom. Right: The Pope in the Range Rover Popemobile at Wembley Stadium during the visit. Photo credit: Associated Papers.

Anthony Joshua

To celebrate Range Rover’s Golden Jubilee, heavyweight boxing champion Anthony Joshua took to the wheel of the luxury SUV at Land Rover’s Arjeplog cold weather test facility in Sweden. You can read more about this drive, here.

The upcoming Range Rover Anniversary line will initiate the lead up to sales of the 2021 Range Rover. The future’s next instalment has already been spotted undergoing testing, camouflaged on UK roads.

Here at Farnell Land Rover, we will keep you posted on all the upcoming details about the new limited-edition Range Rover and the fifth-generation Range Rover of 2021. 

In the meantime, if you’d like to see our fantastic deals on the latest Range Rover available, click the link below:

New Range Rover

Additionally, if you’d like to see our amazing offers on Approved Used Range Rovers, click the link below:

Approved Used Range Rover