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Complimentary Land Rover Experience

You may never need the full off-road capability of your Land Rover - but it's great to know how much you have in reserve! That's why we invite you to a complimentary half-day Land Rover Experience at an Experience Centre.


During your visit to the Land Rover Experience centre, you'll see for yourself what our vehicles are really capable of. With expert guidance of our Land Rover instructors, you'll tackle a whole host of surfaces and obstacles, using legendary Land Rover off-road capability and technology along the way.

Wade Sensors

Our Wade Sensing technology uses vehicle-mounted sonar pulses to help you safely navigate streams or flooded roads.

All-Terrain Progress Control

All-Terrain Progress Control allows you to manage your vehicle's speed and optimise traction across uneven or challenging terrain, without compromising control.

Hill Descent Control

Learn how Hill Descent Control independently manages the vehicle's braking, allowing you to maintain complete control when descending a steep slope.

The Land Rover Experience North Yorkshire is among the first of seven centres in the UK designed to provide comprehensive tuition over a range of challenging surfaces as well as providing a focal point for professional driver training, corporate hospitality, team building events and family days.

The Land Rover Experience centre, now based at the new location of Broughton Hall Estate, near Skipton is set on a 3000 acre estate and employs a team of up to 25 with all the instructors at the centre being trained to the highest standards by the Land Rover Experience. Qualifications include: ADI fleet registered instructors, LANTRA qualified instructors.

A model of countryside diversity, the centre is situated in the heart of the Yorkshire Dales, close to the famous 'Three Peaks' of Pen-y-Ghent, Whernside and Ingleborough.

Environmental awareness is assured by following Land Rover's Fragile Earth policy and extends even to the new centre; we have refurbished redundant farm buildings which are heated using biomass supplied by The Broughton Estate. Many of our tracks are on brownfield ground and the stone is quarried right here on the estate.

The courses on offer at Land Rover Experience North Yorkshire use the full Land Rover stable of vehicles of the Defender, Velar, Discovery, Discovery Sport, Freelander, Range Rover Evoque, Range Rover Sport and the Range Rover and range from a taster session to a half-day Adventure Course up to the more advanced courses such as Health and Safety and Utility driver Training.

Commenting on the opening of the new centre, managing director of Land Rover UK said: "This is a very exciting development for Land Rover giving our customer increased confidence in all driving conditions, knowing that they have experienced what their vehicle is capable of. The Land Rover Experience North Yorkshire offers a challenging and rewarding experience and teaches safe and responsible off-road driving. Above all, it's fun - but serious fun".

"We wow them with how the vehicles come alive off-road, but we're here to help them understand the vehicle and educate them. We do On-Road training because it's amazing how many people don't learn how to use the technology in their vehicle. We find out about their lifestyle and make sure they're using all the relevant features; simple things that mean customers go away happy"
Centre Director


See how our thriving manufacturing sites keep up with rising international demand for premium all-wheel drives.


Witness the marvel of hi-tech robots, cutting-edge machinery and hundreds of skilled craftsmen working in perfect sync.


Learn how each Land Rover takes shape: from aluminium sheet to Final Assembly line, with thousands of precision and quality checks along the way.


Pose your questions to our passionate, dedicated tour guides. With years – sometimes decades – of experience behind them, they know every inch of the manufacturing process.


This is your opportunity to get behind the wheel of a Land Rover and head off-road for an exciting, challenging drive. Book an appointment to fully experience Land Rover’s all-terrain capability first hand.


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On all our Experiences, drivers must produce BOTH their license and national insurance number before participating. You will also need to bring comfortable outdoor clothing and sturdy footwear.