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All new and existing Jaguar and Land Rover vehicles fitted with Pivi Pro infotainment system can be upgraded to use Amazon Alexa.
Vertu Motors

Jaguar Land Rover Introduces Amazon Alexa Across New and Existing Vehicles

Jaguar Land Rover Introduces Amazon Alexa Across New and Existing Vehicles

All new and existing Jaguar and Land Rover vehicles fitted with Pivi Pro infotainment system can be upgraded to use Amazon Alexa.

Jaguar Land Rover have announced that Amazon Alexa will be available on all new and existing vehicles fitted with its advanced Pivi Pro infotainment system, accelerating the company’s transformation into a digital leader in the automotive industry.

The seamless integration brings the popular Alexa experience into the vehicle, providing natural voice interaction with Pivi Pro’s features including navigation, media playback, phone calls, and compatible smart devices.

Engineering teams at Jaguar Land Rover and Amazon worked in close partnership to ensure that customers can enjoy the same Alexa experience in their vehicles that they already know and love from home.

Core commands are set to include ‘Alexa, navigate me home’ or ‘Alexa, show me nearby coffee shops’ allowing customers to plan their route and manage their schedule, all while keeping their hands on the wheel and eyes on the road.

Alex Heslop, Director of Electrical and Electronic Engineering, Jaguar Land Rover, said: “The seamless integration of Amazon Alexa with our Pivi Pro infotainment system gives customers simple, intuitive voice control of regularly used features, making the driving experience even more enjoyable. The fact we can also offer this new feature to existing customers proves the value of our software-over-the-air-updates.”

Christian Mentz, Head of Alexa Automotive International, said: “Customers around the world interact with Alexa billions of times each week, making life easier, more productive, and more fun.

"We’re excited to deliver that same delightful, convenient experience to Jaguar and Land Rover customers – and because Alexa is always getting smarter, new features and capabilities will be added over time and delivered to their vehicles automatically.”

More than 200,000 existing owners can benefit from the new technology by simply scanning a QR code on the Pivi Pro touchscreen to link Alexa to their InControl6 account.

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